Jordan, "to benefit from the" edge ball brand

Shoes and other enterprises difference is that Jordan has branded by the United States, "Air" Jordan China's influence in the fast-forward, save a huge amount of advertising. Jordan will focus on product research and development funds, channel construction, this little-known small enterprises to do the shoes in the country today has a home store thousands of large companies. From the brand name "Jordan" to start, Jordan's all marketing and began to focus on basketball to start. If sponsored by the State Board of Education, initiated by the General Administration of Sports, China's major cities to carry out a "small primary and secondary board basketball," the project; title sponsor for three consecutive years 2001, 2002, the Chinese CBA team, "Jordan Cup," A League B And in 2002 made a CBA Chinese Basketball League All-Star Game A Jordan-Star team the title sponsor of the qualifications. Most importantly, the production of Jordan basketball shoes has become a series of Chinese Basketball Association CBA designate special products. Kew word:Jordans,jordans shoes,shoes